Have you ever wondered how to impress an inscrutable Venture Capitalist, convince a doubting journalist or perfect the guaranteed door opener for a partner? Then this workshop is for you. Learn the inside scoop on how VC’s, corporate partners and journalists think. Hear tips on how you can compellingly explain your business to each audience—whether it’s raising money, trying to close partnerships, or getting attention from the media. Watch as fellow entrepreneurs develop concise, and unique value propositions that generate fever and excitement in their markets. And personally participate with industry experts to find the best ways to position and pitch YOUR company.

Join Robert Goldberg and Ted Shelton, two experienced entrepreneurs/vc’s and a panel of experts that include:

Mike Butcher – European Editor TechCrunch
Olivier Creiche – Vice President and General Manager of Europe, Middle East and Africa, Six Apart
Simon Levene – Partner, Accel Venture Partners
Patrick Liechti – Business Development Manager – Web 2.0 Startups, Sun Microsystems
Matt Marshall – Managing Editor and CEO, Venture Beat
Dr. Maximillian Niederhofer – Atlas Ventures
Mehrdad Piroozram – Managing Partner, iSteps Widget Ventures
Jens Redmer – Head of European New Business Development, Google
Carsten Rudolph – Emerging Business Team, Microsoft
Rob Schiller – Investor and Entrepreneur
Reshma Sohoni – CEO, Seedcamp
Yossi Vardi – Investor and Entrepreneur

And others.

This is a highly interactive hands-on workshop where you will have the opportunity to refine your own company’s message, learn more about how to pitch the people you need to impress, and have fun at the same time – the expert panel will help coach you to success and be judges at the end of the workshop, awarding prizes to some lucky participants.

8-12 Companies will be selected to officially participate. The selected companies will be assigned a pitch coach from the list above. After a general overview of the do’s and don’ts of pitching, the individual companies will go into a break out session with their assigned pitch coach to refine their pitch. Other attendees of the workshop will be invited to participate in the breakout sessions as well. The final hour of the workshop will be the companies presenting their revised pitch to the entire panel of experts who will critique and evaluate the new pitches. The companies with the top two scores will receive the following prizes:

1st Place – Marketing and PR services valued at $25,000 donated by The Conversation Group
2nd Place – VC Pitch Consulting and introductions to VC’s valued at $10,000 donated by Crossroads Ventures
Every participating company will receive 5 Premium Memberships to Linked-in valued at $100 each, donated by Linked-in
And EVERYONE attending the workshop will be invited to a VIP party Tuesday evening at a location to be announced at the workshop.

If you’re interested in participating in the session or have topics you would like to have covered at the workshop email:robert(at)crossroadsvc(dot)com.

Facebook event page for the workshop.

Winners…

1st Place—Wuala
2nd Place—Youcalc
Three way tie for third place—
Amazee, Plista, Sofatutor